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ד"ר נועם פיינהולץ | סטוריטלינג עסקי

סדנאות והרצאות

מה הסיפור שלך?

הרצאת סטוריטלינג והעברת מסרים יעילה

אז מה הקשר בין שיחה עם לקוח, הנהלה או צוות עובדים לסרט של טרנטינו או פרסומת בטלוויזיה? איך בסופו של דבר הכל מסתכם בכדור אדום אחד? איך לספר את אותו הסיפור לקהלים משתנים? איך לגרום לנתונים ודאטה לרתק את הקהל? איך מציגים פרויקט באופן שרותם את הקהל? איך גורמים להופעה שלנו לשרת את המסר?

בין הכלים בהם ניגע:

מיקוד מטרה תקשורתית
פתיחות חזקות
דאטה סטוריטלינג
אפיון קהל ודלתות כניסה לסיפור
כלים להופעה פנים אל פנים וברשת

ההרצאה מלווה בדוגמאות מעולמות תוכן שונים שיהפכו את המסרים שלכם לחדים ומדויקים.

הרצאות וסדנאות נוספות:

מתחילים להקשיב באמת

הקשבה אקטיבית ככלי

בעולם העסקי

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